The Maestro GC39 Remaster donated by Gerald Charles in Support of Action Innocence was sold for a remarkable $120,000 (inc. Buyers Premium), which was more than double its estimate of $47,493 (CHF 40,000).
More than a timepiece, the Maestro GC39 Remaster is a tribute to the artistic legacy of Gérald Charles Genta, reinterpreted with a contemporary vision. Crafted as a unique piece for this special occasion, the watch, which is a tribute to the artistic legacy of Gérald Charles Genta, embodies the Maison’s philosophy of combining creativity, heritage, and purpose.
Federico Ziviani, Gerald Charles’ CEO, said of the timepiece and the auction, “This initiative marks 25 years of Gerald Charles with a message: true luxury lies in giving back.
“This watch is more than a timepiece; it’s a symbol of hope, legacy, and purpose. This cause is particularly important to me, as I was born in the digital era and have witnessed how much the online world has evolved — and intensified. Supporting this initiative is something I feel I’m doing not only for today but also for the future of my children and all children.”
Gerald Charles is a brand with a strong sense of responsibility. While it is relatively small, as a niche brand, it takes great pride in supporting meaningful causes that have a real impact. This auction was not only a celebration of high watchmaking but also an act of solidarity with families and communities in need.
All proceeds have been donated to Action Innocence, helping protect the digital integrity of children and vulnerable individuals.
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