The entire process in this room is sweat-inducing. Workers have to take swigs of alcohol-free beer or water to cool down. Each stage of the glass-making process is carried out pretty much in silence due to concentration. Just one wrong millimetre in the line of engraving can mean a piece (that has gone through 20 other hands), could end up in the rubbish heap by quality control for recycling and starting all over again. This was incredibly painful to watch. To me, the pieces thrown out were pristine.
What makes Moser stand out is that their glass is 100% handmade with cutting, engraving and painting all done by hand. The engraving and painting were mesmerising to watch.
The time and effort placed in the pieces to make are simply mind-blowing. In fact, one luxury fruit bowl that was just two days from completion during my visit. It had been under construction for two solid months and cost the client £40,000!
The onsite museum gives people an insight into the history of Moser glassworks. Here you can see how the company has successfully gone through many historical twists. Short-term trends and changes in tastes are visible to see via luxury beverage sets, decorative objects and Moser master-engravings over the years.
But one thing of note is, that it has always kept its unmistakable style and creative approach to the creation of new collections.
Thanks to its flexible policy, Moser responds to the specific wishes of clients in individual markets which has helped strengthen their position as an exclusive supplier of original Moser products. The company has recently recorded a growth in sales and an increase in efficiency, as well as maintaining its reputation in the international competition, thanks to the highly-qualified experts in all professions.
Not ones to be complacent, Moser regularly updates its products by keeping in mind the changing tastes and needs of a younger generation of customers. However, the traditional core portfolio remains popular today than ever. The glassworks regularly presents’ its new collections at exhibitions in Frankfurt, Milano or at the Maison & Objet Design Exhibition in Paris.