Following a period of continued growth, SilverDoor Apartments is expanding its presence in Iberia and the European continent by opening a new office in the heart of Madrid.
The expansion comes after SilverDoor’s parent company Habicus Group acquired key competitor The Apartment Service in September 2021 in a significant deal for the global serviced apartment sector. On the 1st of April 2022, the two separate brands untied to make a combined team under one award-winning brand – SilverDoor.
SilverDoor, the company specialising in serviced apartments and corporate housing has seen a thriving start to the year with several record-breaking months of trade. With business travel now bouncing back, serviced apartments are providing a credible alternative to hotels in the post-pandemic travel market.
The launch of the Madrid office will strengthen the company’s global reach and enable future expansion into Iberia and Latin America by providing a dedicated team focused on serving clients and partners in the regions.
Located in the heart of Madrid on the famous Gran Via, the Madrid office will be SilverDoor’s sixth international office, joining well-established offices in Denver, Lancaster, London, Hyderabad, and Singapore, as well as on the ground team members in Houston, Lisbon, Amsterdam, and Frankfurt. SilverDoor has over 150 employees worldwide and is currently on a recruitment drive with over a dozen career opportunities available.
Group CEO, Stuart Winstone, said, “SilverDoor has had a tremendous start to the year as business travel bounces back. The company continues to go from strength to strength, and with the added experience and expertise our colleagues from The Apartment Service bring to the SilverDoor brand, the company is now stronger than ever. Our expansion into Spain will enhance our regional profile and service and assist our growth throughout Iberia and Latin America.”
One of the Boat & Co Apartments overlooking the IJ River in Amsterdam.
The addition of a new office in Madrid should be the start of an exciting time for the newly enlarged company, given its reach, buying power and portfolio. The use of market-leading technology and customer service levels, for which SilverDoor is known will ensure the brand maintains its position as one of the world’s leading serviced apartment and corporate housing agents, setting the foundations for continued international expansion.
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