Zurich based watch company Sevenfriday launches the P1 and P2 wristwatches.
Steel, industrial plants, tools, engines, machines, wheels – the brand’s universe as well as its designs are strongly inspired by those elements. The products design is a result of this inspirations in combination with high end production and complex construction. It is a merger of contrasting materials and styles in harmony. The products clearly target individuals with high demands in regards to design, quality and uniqueness.
The P1 and P2 wristwatches of Sevenfriday are built on two major elements – the box and the interface. The box made of stainless steel is a complex constructed and protective casing. The shape and style lies between modernity and classic and creates an exciting atmosphere. The case is surrounded by the animation ring made of aluminum, catering additionally to the haptic and visual senses.
In the box you find the interface which consists of hands, discs, dial and movement. The indicators are designed and arranged in way to bring the complexity of the movement to the surface. The dial alone is made of 5 separate pieces / layers with eleven different applications.
The complex construction attracts and fascinates the spectator and makes having a timepiece experience.
A variety of materials, finishing and colours completes the uniqueness of the collection and takes the user on a tour of ongoing discoveries.
The Sevenfriday P1 wristwatch, cool and slightly restrained in the colouring symbolizes the present industrial esthetics, the “Industrial Essence”. For this reason the colours silver, black and rhodium are mainly used.
The Sevenfriday P2 wristwatch, warm and with strong colouring of copper reminds strongly the beginning of the industrial times, the “Industrial Revolution”. Also the various shades of grey used in combination with the various finishing are a testament to this relevant époque.
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