UDOZZO has announced today that it would not pursue further its efforts to launch a leather accessories collection.
UDOZZO becomes the latest big name in the luxury industry to consider sustainability and whether animal products should be used. The brand has stopped development of its new leather collection in its tracks and the company’s CEO Josef Reisz explains why.
“I cannot build a business on a lie. Personally, I believe that every animal has the same right to live as a human being. So we decided to stop everything we have come up with until now, all the collections for fine leather accessories, and put a halt on everything.”, Josef Reisz, CEO of UDOZZO, explains.
“We strongly believe that this is the new sustainability in luxury for the future and we are preparing further steps to refine our business model towards a better and radical sustainability”, he continues.
UDOZZO makes it very clear that it will relentlessly create a luxury market in perfect harmony with the environment and all living beings in this world.
Luxury customers have become younger and more aware in recent years. The demand for traditional, non-sustainable luxury will drastically decrease the more aware these customers become. Hence, UDOZZO is remodelling its business model and putting their hearts and souls into integrity and honesty, instead of fancy exotic leather.
“The world (of luxury) is at a turning point and there is no way back because customers have a far better understanding of how things are connected due to today’s technology. They question everything and this is brilliant! UDOZZO strives to be the leader in the field of luxury sustainability and bring more awareness into the luxury world by being the prime example”, says Josef Reisz.
UDOZZO creates jaw-dropping, exclusive and limited pieces of fine jewellery for the modern gentleman and the sophisticated lady of today. Breath-taking diamond bracelets, stunning diamond cocktail and statement rings for men and her, Cufflinks refined with the finest diamonds and made of 18k Gold.
UDOZZO is part of VON URBANOVSKY (www.VonUrbanovsky.com), a family-owned group of high luxury companies with a heritage dating back to 1718.