Century Properties has partnered with Versace, the luxury fashion brand to create The Milano Residences, a 53-story luxury residential tower in Manila, Philippines.
In conjunction with its 25th anniversary, Century Properties the largest private real estate developer in the Philippines has announced a partnership with Versace, the world renowned fashion luxury brand based in Milan, Italy and is investing over US$68 million for its newest residential project called The Milano Residences.
Century Properties, whose track record in luxury projects includes the award-winning Essensa East Forbes in Manila (by Pei Partnership Architects and I.M. Pei), is collaborating with the interior designers of Versace Home to provide exclusive design service for the public spaces of The Milano Residences a first for the international brand in Southeast Asia.
The Milano Residences has 53 floors is slated for completion in 2015 and is set to rise in the 3.4-hectare Century City, the flagship mixed-use development of Century Properties in the country’s cosmopolitan financial center, Makati City.
The Milano Residences architecture is expected to complement Versace Homes elegant interior design, which will be shown in the grand lobby, hallways, lounge, library, pool garden and spa. Versace Home will also create interior inspirations that residents may adopt for their own units.
“Versace Home, the authority in showing the essential art of luxury living, is now in Manila through the Milano Residences. To have a Versace Home interior designed address presents a rare opportunity, and an immense value to both end users and investors for units are very few and are considered collectible real estate,” said Robbie Antonio, Project Head of The Milano Residences and Managing Director of Century Properties.
Gian Giacomo Ferraris, CEO of Versace Group said, “We are delighted to bring Versace Home to the Philippines and the vibrant city of Manila. Versace is world-famous for its glamorous approach to fashion and in Versace Home we have found a way to transfer this design aesthetic to interiors to create truly extraordinary and desirable living spaces.”The Versace CEO was joined by Century Properties officials, led by its chairman, Jose E.B. Antonio and managing director and Milano Residences project head, Robbie Antonio.
The building is expected to have a total of 340 units with 1 to 3-bedroom configurations. Prime units in various sizes and layouts include The Penthouses, The Townhouses and Italian-inspired units called The Loggias that feature breathtaking private plunge pools – a first in a Makati condo.
The average selling price is likely to be 140,000 pesos (HK$25,000) per square metre.
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