Every year since 2007, the Jaeger-LeCoultre Manufacture has published its Yearbook, a large-format, richly-illustrated book that draws inspiration from the latest activities of the prestigious watchmakers from the Vallée de Joux. This year sees the launch of the Jaeger-LeCoultre Yearbook Five
Giving credit where credit is due, the Jaeger-LeCoultre Yearbook Five is dedicated to the iconic Reverso. In celebration of the 80th anniversary of the legendary reversible timepiece, the Jaeger-LeCoultre Yearbook Five unveils some of the rarest, most emblematic models to be created since 1931. It magnifies these beautiful mechanisms and tells the history of Reverso models engraved with the royal emblems of kings and princes. The Jaeger-LeCoultre Yearbook Five also highlights one of the most important aspects of the Reverso: duality. Originally invented to protect the timepiece during polo matches, from the very beginning the system that swivels the case, went beyond a simple protective function. The back of the timepiece has been interpreted in a multitude of manners: personalisation, adornment of the mechanism, second time zone, gem-setting, etc. Taking this front-back experimentation as a starting point, the Jaeger-LeCoultre Yearbook Five presents original views of the world and its protagonists.
The people behind the Jaeger-LeCoultre Yearbook Five
Under the gaze of Italian quick-change artist Arturo Brachetti, the pen of Russian journalist Eduard Dorozhkin, French art historian Joël Busca and American photographer Mary Ellen Mark, this art book goes beyond mere appearances. From backstage at the Bolshoi to Icelandic volcanoes via Argentina and Africa, it strives to lift the masks and reveal all. But behind each mask, are there not other masks? Duality always brushes with identity. How can one distinguish between a set of twins? Metamorphosis and shocks in the primary elements: duality produces an echo and mirror effect that generates meaning. As jubilant as the Reverso, this publication takes pleasure in overturning, surprising, seducing, toying with what is visible and predictable.
The Jaeger-LeCoultre Yearbook Five is worthy of gracing the bookcases of those who love art and watchmaking and an essential edition for all Jaeger-LeCoultre enthusiasts, the Jaeger-LeCoultre Yearbook Five draws its inspiration from the reversible nature of the Reverso. Its charm, however, remains irreversible.
The Jaeger-LeCoultre Yearbook Five is distributed by Jaeger-LeCoultre’s e-boutique, as well as Jaeger-LeCoultre Boutiques throughout the world.