Independent Research Shows UK Property Demand Increases 3% in Q2

Independent Research Shows UK Property Demand Increases 3% in Q2

Leading hybrid estate agent,, releases its National Hotspots Index for Q2 2016, monitoring property demand levels across the UK

The latest Property Hotspots Index, produced by, records the change in supply and demand for the most populated locations across the UK, by monitoring the total number of properties sold in comparison to those on sale.

National Overview
The latest research found that national property demand has increased by +3% overall since Q1, now at 40%. But it’s not good news for homeowners in the capital, with demand in London as a whole down -2% to 39%.

Despite the initial artificial spike in demand ahead of April’s stamp duty deadline, the changes to tax brackets for second home and buy-to-let properties seems to have had a detrimental impact on London property demand.

Removing this decrease in the London market from the national picture sees the increase in demand for property elsewhere around the nation increase by a notable +8% since Q1, now at 40% overall.

Independent Research Shows UK Property Demand Increases 3% in Q2 2

What’s Hot?
Despite demand cooling across the capital, the London Borough of Bexley remains the hottest spot in the UK for property demand. At 71%, demand for property in Bexley is the highest across the UK, although it has cooled by -7% since the start of the year in line with the decrease felt across the capital as a whole.

Bristol remains the hottest spot outside of the London bubble, with demand increased, albeit marginally, to 69%. Bedford (67%) also retains its place as the third hottest spot in the UK as commuter zones around the peripherals of the London bubble continue to grow in popularity, due to the inflated price of homeownership in the capital.

Aylesbury climbs two places to fourth hottest spot, with demand now at 64%, with Medway (64%), Ipswich (61%), the London Borough of Sutton (61%) and Watford (61%) all retaining their top 10 statuses.

Image (C) Visit Cambridge
Image (C) Visit Cambridge

Both Cambridge (21st) and Milton Keynes (15th) go crashing out of the top 10 and are replaced by Northampton (64%) and Coventry, where property demand is currently at 58% resulting in a rare appearance in the top 10 for the West Midlands.

The Scottish capital continues to lead north of the border, with Edinburgh (54%) the 18th hottest spot ahead of Glasgow (48%) in at 34th. This is also the case in Wales, where property demand in Cardiff is currently at 44% making it the 44th hottest spot in the UK, with Swansea trailing way down in 90th place at just 27%.

Biggest Climbers Since Q1
It’s not all doom and gloom across the capital as Kingston Upon Thames (+59%) and Southwark (+47%) are two of only five boroughs to have seen a positive increase in property demand levels since Q1 and are the first and second largest increases across the UK respectively.

There has also been a resurgence for property demand across the North East after a tough year for homeowners in the region.

Image (C) Newcastle Gateshead Initiative
Image (C) Newcastle Gateshead Initiative

Stockton-on-Tees (+47%), North Tyneside (46%), Gateshead (+42%), Durham (+37%), Newcastle (+32%) and bitter footballing rivals Sunderland (+23%) have all enjoyed some of the biggest increases in property demand since Q1. Trafford flies the flag for the North West with demand up +45%, with Calderdale (+38%) in Yorkshire completing the top 10.

Cold Spots
At just 12% the London Borough of Westminster continues to prop up the table, joined by its prime central London neighbours Kensington & Chelsea (12%) and Hammersmith & Fulham (17%), as well as Camden (20%) as some of the coldest spots in the UK for property demand. Despite its slight revival in Q1, demand for property in Aberdeen is also woefully low at just 13%.

Founder and CEO of, Russell Quirk
Founder and CEO of, Russell Quirk

Founder and CEO of, Russell Quirk, commented: “The changes to stamp duty tax brackets for those looking to secure a second home or buy-to-let property seem to have hit the London market harder than the rest of the UK.

Despite London tending to drive the UK market as a whole, it would seem for once, it has taken a back seat whilst the rest of the UK has enjoyed upward growth on the first quarter of this year.

That said national demand is still lower than the levels seen at the back end of last year and the big decider on which way it goes now will be Britain’s choice to leave the EU.

There has been a lot of talk about the consequence of this vote on the UK property market with many forecasting a detrimental impact on house prices. We don’t believe this to be the case and I’m certain that come Q3, our index will show a further increase in property demand across the nation.”

Editorial Team

The independent luxury magazine showcasing the finest and most luxurious things in life. Luxurious Magazine travels the world visiting the best resorts, hotel and restaurants to see whether they warrant the 'Luxurious Magazine' seal of approval. We also feature the latest news, finest products and services, luxury events and talk to leading personalities and celebrities.

error: Copying this content is prohibited by Luxurious Magazine®